Ultimate guide to Set Design for Video Production
by adekunle-oludele Jun 06, 2022 Views (606)

Production set designers are in charge of transforming the story's visual concept into the actual location where the characters' and actors' activities will take place.

This, of course, entails the creation of stages (theatre) and sets (film) that reflect the director's vision as well as the narrative's general atmosphere and social context with Video Production Dubai as a case study.

Set designers are known for their meticulous attention to detail. Their method begins with basic sketching and progresses via ground plans, stage or set area selection, prop creation, model creating, and so on, culminating with the selection of the appropriate scenery, furniture, props, and general appearance of the set or stage.

What exactly is production design? Why it is important in video production

In the second episode of filmmaking techniques for directors, we look at another important aspect of visual storytelling: production design.

The layout and selection of items in the frame are referred to as production design.

In this post, we'll look at how directors establish and express a unified vision for production design to their employees. The aim is to present a clear vision that conveys meaning and leaves visitors with a lasting impression.

1.       We lay down 3 variables to help you make production design decisions

2.       10 budget-friendly production design tips

What is it that production design is truly saying?
3 variables to help you make production design decisions
1. Mood

The atmosphere is the first thing that production design expresses. What is production design if it isn't a way of expressing how a scene is meant to "Feel"? Is it scary, exciting, funny or light? Whatever words you choose to describe the atmosphere, you'll need to define it in terms of production design aspects first.

2. Character

When a character is initially introduced in a screenplay, you'll typically discover a quick character description. You must do this visually in a full film or series. Characters should be defined by the areas they occupy, such as their house, office, or automobile. Consider how you can utilise production design to expose and define character.

3. Theme

Detailed and dedicated directors collaborate with production designers to accentuate the ideas of the tale. Although your audience may not understand every word of subtext in your language, visuals can connect more deeply. Consider your project's primary themes and how set design and props might convey a deeper message.

10 budget-friendly production design tips
1. Scouting for a suitable location is the first step

If you're serious about making a good film, the first step is to accept that production design is important.

A good production design helps with storyline, atmosphere, and aesthetics, and it's an important aspect of your movie. A professional production designer is in charge of a film's visual presentation as well as its artistic idea.

In an ideal world, this is someone you should have on your team. They will offer a creative touch to the production, bringing it together and making it memorable and compelling.

When you're on a tight budget, the first place to check is for locations where you can film for free or close to nothing.

Find locations in your city to restrict your spending and save money on lengthy excursions. Concentrate on finding the ideal site that will bring your concept to life, rather than a famous and known area.

This riveting article the ultimate guide to set design in video production Dubai, is brought to you by Film District Dubai.

2. Seek advice from experts

The difficulty of your project is determined by the set you require. Without expert help, there is no way to predict how much your production design will cost.

You can, for example, engage interior designers and communicate the setting you want to create. They can help you figure out how to create a cost-effective solution and describe the work that will be required.

Long-term, consulting specialists will save you money.

3. Recruiting production designers

After you've figured out what you'll need to bring your idea to life, it's time to employ someone to execute the work for you.

Set designers can be exorbitant, but an underutilised resource is fresh university grads searching for work experience.

Production or set design grads in the city where you're filming is almost certainly eager to volunteer. Allow someone to assist you and assist them in return.

4. Create your own set for filming

When your options are restricted, you must be resourceful.

You may not be able to hire a production design team, but even one knowledgeable specialist will be sufficient to assist you in your quest.

You can employ one set designer and enlist the assistance of your crew. Building sets can be a lot of fun, and bringing in a pro will help you avoid a cheesy design.

5. Lighting may make a significant effect

The fact that stage designs are 75 per cent lighting will make you feel more hopeful about your big goals. This implies that with the right tools, you can make your sets appear pricey even if they aren't.

Choose to invest intelligently when you have a limited budget.

Lighting equipment is essential, and you may easily rent it rather than buying it. Great lighting can transform a mundane set into a vibrant one and create the ideal mood for your images.

6. Add film props to your scene to make it more interesting

Props are a crucial aspect of the set since they convey the period of your scene. You'll have to get creative about where you buy your props if you don't have a lot of money. In truth, the majority of projects rent props or buy them from local or internet businesses.

Pay close attention to the props you use and how you utilise them and devise new techniques to obtain the proper ones. At any level of production, details are a strong tool.

7. Designing using composition

Thinking about your angles and compositions down to single frames is the next best thing to having production design expertise.

Your approach to various camera angles will have a significant influence on your audience. Consider all of the innovative angles you might shoot from, depending on the sort of set you're working with. This will offer you greater control over your film and, in the end, will help with production design.

Create a mood board to help you get in the mood.

A mood board or lookbook to match the aesthetics you're striving for is one of the numerous things a production designer might accomplish.

·       Doing it yourself will save you time and money.

·       To make look-books and mood boards, you don't need to be an artist.

·       You know what type of appearance you want better than anybody else.

You may accomplish this by gathering appropriate photographs and putting them together to show the set designer exactly what you want.

9. Raise funds for the establishment of a production design

Consider soliciting funds if your budget is so tight that you can't afford to employ expert aid for production design.

In the digital era, we're fortunate to have crowdfunding possibilities for independent film financing.

The practical procedure of generating funds necessitates hard work and meticulous planning. One must comprehend how much money you need to raise and when you need to raise it.

Be strategic in your approach. If production design is lacking in money, emphasize this in your plan.

10. Make preparations for your production

Planning meticulously is only one aspect of the process. Make sure you plan all of your moves and have a detailed and easy-to-follow timetable for everyone.

This is significant since extra work will cost you more money, and poor planning is one of the leading causes of production budget overruns. Only begin filming after you have a reasonable, accurate, and efficient strategy in place.

The Process of Production Design

Production design encompasses more than just the creation of sets. It includes everything from the costumes to the accessories, as well as hair and makeup.

The approach integrates a variety of components that come together to create an incredible environment for viewers to enjoy.

The process of designing and producing sets, props, and costumes for a film is known as production design.

Production designers frequently engage with other members of the production, such as the art director or set decorator, to provide feedback on colour schemes and textures utilised throughout the film.

With whom does a production designer collaborate?

Production designers collaborate with a variety of departments to construct sets for film, television, and theatrical productions.

They collaborate closely with production supervisors, set builders, and art directors to ensure that the set design supports the screenplay, visually tells a story, and is feasible for filming.

The job of a production designer may be demanding since they must balance several duties while meeting deadlines.

Last-minute modifications frequently occur, causing delays or requiring additional work hours from the production crew.

A production designer is a creative and imaginative individual who is in charge of a film or television show's overall aesthetic.

This individual will collaborate with a variety of professionals on set to make sure that everything looks perfect, from the costumes to the furniture to the lighting.

Because they may point out any faults before filming begins, the production designer has some involvement in the writing as well.

They collaborate with the director and art department to build sets that are not only beautiful but also functional.

How to Become a Production Designer

They should have a degree in interior design or architecture, however, it is not usually essential if you have substantial expertise in set design or building.

Apprenticeship or internship programmes are the finest opportunities to obtain important hands-on experience creating sets from conception to finish.

What Is The Difference Between An Art Director And A Production Designer?

The distinction between a production designer and an art director is often misunderstood.

Sets, props, settings, and costumes are all designed by a production designer.

An art director is in charge of a film's or television show's overall aesthetic. They collaborate to produce everything you see on the screen that isn't created by a machine.

The set designer and the production designer collaborate to create visual representations of the universe in which a story is set.


Production design need a distinct set of abilities. Never underestimate the power of aesthetics or the transformations that professionals can achieve.

A well-designed set not only looks wonderful, but it also informs the audience about the time period, setting, and characters in the tale.

To produce anything onscreen that will amaze audiences, all of these responsibilities need an eye for beauty and talent.

Film District Dubai the foremost Video Production Dubai Company is a renowned name for video production and equipment rentals brought you this engaging piece on Ultimate guide to Set Design for Video Production.

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