As a Top Video Production Company Dubai and in UAE, we have come to
realize that we have a fantastic opportunity to win more business when a potential
client inquires about our price. It's up to you, either as an organization or
individual how much you take advantage of that chance. You may significantly
improve your chances of landing the work by writing them a targeted and
A strong proposal can convince the client that you fully
comprehend their needs and are the finest Video Production Company in Dubai for
the job. It's a fantastic marketing tool that enables you to highlight your
organization, what you bring to the table, and what makes you or your company
especially equipped to perform superbly for them on their video.
Although writing from the perspective of our own Video
Production Company in Dubai; the majority of what would be covered can be
applied to any kind of video production company, including those that focus on
weddings and events.
Are Formal Proposals Required for Each Potential Client?
Most of the time, in our opinion, the effort is typically
worthwhile, presuming that you have pre-qualified the client. At Film District
Dubai, we discover that a strong proposal gives us a considerably better chance
of getting the job. But, creating it does take time, so make sure your services
are within the client's budget before you begin.
For regular clients, it is advisable to use formal bids.
Never assume that the clients you already have aren't looking at your rivals.
In a proposal, you have the chance to remind them and their management of the
benefits of choosing you in the past and why they should do so again.
We typically opt for a more casual approach in a few
One of those is when a project's profit is modest. If the
profit is extremely tiny, It might not be necessary to spend the time to create
a formal proposal. In those circumstances, we often have a price discussion
with the client before sending an email including the details. The only time we
don't do so as a video production company in Dubai is if a client is trying us
out with a modest project before hiring us for much larger projects in the
Your Proposal Must Be Professional in Outlook
When just starting out, you might have the need to employ a
skilled marketing writer to develop a proposal form. Such a person should spend
some time learning just what makes your business special and who your target
market is. Then, you can create a proposal that you could adapt for each
client, which can really be helpful!
Even if you can't afford to hire someone to do it for you,
you should still make your own template based on your advantages and your
particular target audience.
Nonetheless, it's crucial that your proposals read like they
were produced by a professional. If your writing abilities are less than
stellar, make sure to always have someone else look over and edit both your
template and each proposal. Never send anything out from your business that has
typos, grammatical problems, or spacing issues. Making a poor first impression
is certain if you do it. These are just some of the steps we take at Film District Dubai to ensure that are proposals are professional in outlook.
What You Should Include in Your Proposal?
This will vary to some extent based on the client you're
proposing to and the kind of project. Any information that demonstrates to the
client your expertise in handling their particular job should be included.
As much as you can, make it specific to their business,
project, and needs. For instance, be sure to highlight your previous experience
if you plan to shoot a CEO of a corporation. Include previous employment with a
business of a similar nature as well.
Also, you should project a good and expert image of your
business. Make the most of every chance to brag about yourself. Anytime you get
the opportunity to mention anything unique or alluring about your business, do
Consider mentioning your crew's outstanding credentials
while discussing them. Of course, if you have nothing enviable to say about
them, then leave it out. Never put anything in there that isn't truthful. At
video production company in Dubai, we believe that honesty is the best policy.
You must also provide information about the project. We will
be instructing you on how to draft contracts in subsequent articles. For us at
Film District Dubai, the proposal we make for a client serves as the foundation
of any contracts we make. It becomes simpler to provide thorough and precise
information about the project in the proposal. Also, it conveys to the client
your entire comprehension of their need.
Our suggestions are divided into the following sections:
Your introduction should briefly describe the main goal of
the project in the first sentence or two of your proposal. For an illustration:
For the goal of filming and producing a Video Production
Company marketing video showcasing "Film District Dubai's" Video
projects in Dubai, UAE.
This may be really easy to understand and straightforward.
If it's an event, it's a good idea to mention the venues and the times.
2. About Our Business
This is your opportunity to really shine. Write about what
makes you uniquely qualified to serve the customer in this section. Don't
forget that your goal in this situation is to outperform your rivals, therefore
don't be afraid to highlight your distinct advantages. Be sincere and avoid
exaggerating anything. Nothing inflated. Share only information that you can
Usually in this section, we as a video production company in
Dubai provides information:
- referring to the expertise and experience we possess that
sets us apart.
- on our top-notch customer service.
- a condensed list of some of our clients, including those
from businesses like yours.
- about testimonials, particularly from customers working on
comparable projects. In this section, we typically include one or two client
Your business most likely has an About Us page if you're
stumped for topics to write about. Many of the ideas for our initiatives are on
our "About Us" page, which you can view.
This part often takes up one to one and a half pages in our
3. Project's Purpose
Here, Film District Dubai usually describe the project's
specifics and the services we'll be offering. We begin with an overview that
provides a basic, slightly more in-depth summary of the project than the
introduction. After that, we provide more specifics using subsections like:
Remember to mention anything that can make your organization
seem appealing throughout this area. Further information on what to include in
such sections is provided below:
Script: Provide a brief description of the procedure and the
scope of your services in the script, if you're authoring it. If you have a
talented writer, you can mention their background and credentials. This is the
practice at Video Production Company in Dubai.
Shooting: Add information regarding the shoot, such as the
crew members, the equipment used, the timings, locations, backdrops, etc. We
also highlight any contributions made by the customer, such as tools or talent
for the camera.
Editing: In this section, we include everything that will be
edited, including the addition of PowerPoint slides, stock video or photos,
music, voiceovers, etc. Once more, we also specify any materials that the
client will provide, such as logos, pictures, PowerPoint slides, etc.
If it's relevant, we explain the format in which the client
will submit their material to us and the format in which they will receive the
finished product. We also provide the anticipated runtime of the video.
Cost: It goes without saying that this is where we break down
the client's costs. Keep it orderly and scannable at all times. At Film
District Dubai, our expenses for the shoot and the edit are often broken down
separately. In our experience, having two inexpensive goods rather than one
expensive item helps to lessen sticker shock.
It's crucial to organize things beforehand. We do not want
any indication of unstated expenditures. We also provide information on the
following in the cost section:
- the method of payment: wire transfer, cash, or credit.
- expenses that are not covered by the fee, including
shipping or lunch during a shoot.
Hence, a project statement might be stated as follows:
*This cost is predicated on the client using a business
check to pay. Shipping and lunch during the shoot are not included. These
charges belong to the client.
4. Next Steps
The next step in our proposal at Film District Dubai, is to
outline the client's next steps for them. This needs to prompt action. We
inform them who to contact if they have any inquiries or wish to proceed. By
utilizing color and all capital letters in the headline, we draw attention to
and make it simple to locate this section.
5. Additional client reviews
Although there are a few endorsements in the "About
Us" section, there are more at the conclusion of the proposal. Why not use
the chance to impress them if you can! Such additional suggestions of your
previous successfully executed projects ought to have an advantageous effect.
When everything is considered, a well-written proposal of
this nature leaves a lasting impression.